{"id":8507,"date":"2014-07-05T12:22:49","date_gmt":"2014-07-05T10:22:49","guid":{"rendered":"https:\/\/hotels-ohne-wlan.com\/have-a-break-have-no-wi-fi-2\/"},"modified":"2022-12-19T13:59:39","modified_gmt":"2022-12-19T11:59:39","slug":"have-a-break-have-no-wi-fi-2","status":"publish","type":"post","link":"https:\/\/hotels-ohne-wlan.com\/en\/have-a-break-have-no-wi-fi-2\/","title":{"rendered":"Have a break, have no Wi-Fi"},"content":{"rendered":"<p>A marketing campaign by Kit Kat: \u201eHave a break, have no Wi-Fi\u201c. The brand installed a couple of \u201eWi-Fi free\u201c spots in Amsterdam to encourage people to have a real conversation instead of texting. Well, great message, but they replaced one devil with another:<br \/>\nIn a city like Amsterdam it\u2019s a vain endeavour to create a REAL WiFi-free area in public places. Therefore they installed WiFi jammers which blocked all signals within a radius of 5 metres. Result: no mobile connection due to an added microwave signal.<\/p>\n<p align=\"center\"><iframe loading=\"lazy\" src=\"\/\/player.vimeo.com\/video\/58109011\" width=\"500\" height=\"281\" frameborder=\"0\" webkitallowfullscreen mozallowfullscreen allowfullscreen><\/iframe> <br \/><a href=\"http:\/\/vimeo.com\/58109011\">Kit Kat: Free No-WiFi Zone<\/a> from <a href=\"http:\/\/vimeo.com\/user5110107\">Fethi Uluak<\/a> on <a href=\"https:\/\/vimeo.com\">Vimeo<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Eine Marketingkampagne von Nestl\u00e9 f\u00fcr den Schokoriegel &#8222;Kit Kat&#8220; \u00e4ndert den bekannten Slogan &#8222;Have a break, have a Kitkat&#8220; ab. Unter dem Motto &#8222;Have a break, have no Wi-fi&#8220; installierten die Marketingprofis in Amsterdam einige &#8222;WiFi-freie&#8220; Spots, mit dem vorgeblichen Ziel, den Menschen die Chance f\u00fcr ein Gespr\u00e4ch zu geben, statt zu texten. Nun, gute [&hellip;]<\/p>","protected":false},"author":37,"featured_media":8463,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_citadela_custom_class":"","footnotes":""},"categories":[566],"tags":[],"citadela-post-location":[],"class_list":["post-8507","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein"],"_links":{"self":[{"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/posts\/8507","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/comments?post=8507"}],"version-history":[{"count":1,"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/posts\/8507\/revisions"}],"predecessor-version":[{"id":8661,"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/posts\/8507\/revisions\/8661"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/media\/8463"}],"wp:attachment":[{"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/media?parent=8507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/categories?post=8507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/tags?post=8507"},{"taxonomy":"citadela-post-location","embeddable":true,"href":"https:\/\/hotels-ohne-wlan.com\/en\/wp-json\/wp\/v2\/citadela-post-location?post=8507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}